2008 ADDY Winners Honored

MUNCIE, IN - Gold, Silver and Best of Show winners were honored Saturday, February 23, at the 2008 ADDY Competition sponsored by the Advertising Federation of East Central Indiana. Advertisers, designers, artists and students from East Central Indiana gathered at the Horizon Convention Center for recognition of their creative excellence in all media, including print, broadcast, out-of-home and public service advertising.  

Best of Show awards were presented to: joseph david advertising for Print and Broadcast, and SpinWeb Internet Media, Inc. for Interactive Media. Pengad Printing won the Printer’s Award and the Mosaic Award was awarded to joseph david advertising. Eighteen Gold and 26 Silver ADDYs were awarded to 12 businesses from East Central Indiana area out of 125 entries.

Gold ADDY winners included: joseph david advertising, CS Kern, SpinWeb Internet Media, Inc., Ball State University Marketing, Minnetrista, Ball State University/WIPB-TV and Michael Pineda. Silver ADDY winners were: Pengad Printing, CS Kern, Ball State University, Shaw Design, joseph david advertising, Burkhart Advertising, Inc., Designs Group of Marion, IN, Minnetrista, SpinWeb Internet Media, Inc., FuseWork Studios, and Michael Pineda.

Student entries from Ball State and Anderson Universities were recognized at the event with six Gold and 18 Silver ADDYs awarded from 64 entries. Jeff Renoe of Ball State, was awarded Student Best of Show. 

ADDY judges were Jan Bugher, past AAF District 6 ADDY Chair and partner of Good Eye Services-Indianapolis; Cathy Swick, owner of Cathy Swick Design-Lafayette and Chris Bassler, SAAL Advertising and Publishing-Fort Wayne. Student judges were Al Rent, director, University Marketing, Ball State; Amanda Hicks, marketing manager, Minnetrista; and Allison Robbins, account manager, joseph david advertising.

The ADDYs® are the advertising industry’s largest and most representative competition attracting over 60,000 entries every year from more than 200 ad clubs affiliated with the American Advertising Federation (AAF). The local ADDY® Awards is the first of a three-tier, national competition conducted concurrently, all across the country by AAF, a not-for-profit industry association comprised of advertising and media professionals.

Entrants vie for recognition as the very best in their markets. At the second tier, local winners advance to the District Competition competing against other winners from other ad clubs. District winners are then forwarded to the third tier, the national ADDY® Awards competition. 

Entering the ADDY® competition supports the entire advertising industry. AAF and its local and district affiliates use the proceeds to enhance advertising through programs such as public service, internships, advocacy groups, advertising education and consumer awareness. A Gold ADDY® recognizes the highest level of creative excellence and is judged to be superior to all other entries in the competition for each category. A Silver ADDY® recognizes entries also considered outstanding in its category. The number of awards given in each category is determined by the judges based on the relative quality of work in that category. 

For more information visit www.adfedeci.org.

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